Russell Sng

Russell is an avid gamer who turned that passion into a career in game development to help create unique experiences in virtual space. Starting with indie XR, and developing games for the Meta Quest, he then built expertise in Developer Relations for the 3D engine ecosystem and the games industry while working at Unity. Joining Inworld AI in 2023, he worked in the world of Gen AI Avatars, building a developer community and state of the art game demos with Nvidia, Microsoft and Ubisoft.

With Artificial Agency, he leads Strategic Growth & Developer Relations, continuing to bridge the gap between innovative studios and novel usecases for agentic behavior with games and HCI.

Russell is also a regular industry judge for the Level Up Showcase and Canadian Game Awards committee.