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UID:ech-session-6271@xpgamesummit.com
DTSTAMP:20261114T011433Z
DTSTART:20260521T173000Z
DTEND:20260521T175000Z
SUMMARY:From West to East: How to Make F2P Games Thrive in New Markets
LOCATION:Red Stage (Regency A)
DESCRIPTION:I’ve worked across North America\, Europe\, and Asia on live-
 service games like Monopoly GO! and Apex Legends Mobile. From that experie
 nce\, I’ve learned that successful culturalization is less about changin
 g art or story and more about adapting systems\, monetization\, and Live O
 ps to match local player behavior. In this talk\, I’ll share a product-l
 ed framework for bringing games to new markets. Diving into how to evaluat
 e market fit\, adjust monetization and social mechanics\, optimize app sto
 re positioning\, and validate changes . This session is for product and Li
 ve Ops leaders who want to grow globally while maintaining player value an
 d long-term sustainability.\n\nhttps://xpgamesummit.com/sessions/from-west
 -to-east-how-to-make-f2p-games-thrive-in-new-markets/
URL:https://xpgamesummit.com/sessions/from-west-to-east-how-to-make-f2p-gam
 es-thrive-in-new-markets/
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